Seoul is getting ready to welcome the world of the food business, and Pork In Style is proud to be part of it! We’re bringing the flavours and unmatched quality of European pork to Korea, where tradition meets innovation in one of Asia’s most dynamic food markets.
“European Pork. Pork in Style” booth will be a hub for food professionals, buyers, and pork lovers who value products that never compromise on quality, sustainability, or animal welfare. This time, visitors will experience the best of European pork from France and Portugal, a true culinary showcase!
European pork comes with excellence: it is backed by centuries of expertise and cutting-edge technology. Raised on premium feed under strict animal welfare standards, EU pigs produce flavourful, high-quality meat. Rigorous biosecurity protocols and a robust traceability system ensure safety from farm to fork. On top of that, the EU’s strong commitment to sustainability makes its pork production eco-friendly.
At the fair, visitors will enjoy a rich selection of European charcuterie—from dry-cured sausages and hams to other traditional cold cuts—each offering a story of region, tradition, and flavour. This treasured staple of European cuisine is now ready to shine in Korea too!
Our guest chef will also prepare a variety of European pork cuts live at the booth, blending them with Korean culinary styles to show just how beautifully EU pork fits into Korea’s beloved pork-based cuisine.
Stay tuned for more details about our booth and activities at Seoul Food & Hotel 2025. We’ll be sharing exciting updates soon—see you in Seoul!
